Overview

Pride lacks a formalised leadership pipeline and succession plan. While operational duties are distributed across the team, the CEO function remains concentrated in Mat O’Keefe with no identified deputy. Critical gaps exist in government correspondence and business continuity.

Current Leadership Structure

Mat O’Keefe (CEO)

  • Strategic and financial decisions
  • Government and regulatory correspondence (ASIC, ATO, Liquor Licensing)
  • Capital structure and investor relations
  • High-stakes business continuity decisions

Monique Anderson (Venue Manager)

  • Day-to-day operational management
  • Staff supervision and scheduling
  • Venue logistics (setup, stock, facilities)
  • Operating within delegated spending limits

Emily Rose (Programming & Marketing)

  • Event programming and artist relations
  • Marketing strategy and communications
  • Social media and promotional campaigns
  • Independent decision-making authority in these areas

Shaemus Corcoran (Bookkeeper/Finance)

  • Accounting and financial management
  • Xero administration
  • Tax and regulatory compliance
  • Pro bono arrangement, remote

Critical Gaps

Risk Register — Action #8: Deputy Leadership

Status: Open

If Mat becomes unavailable:

  • “Everything else can be managed” — operations, programming, marketing function normally
  • Exception: Government communications (ASIC, ATO, Liquor Licensing) have no identified backup

Risk: Government regulatory deadlines could be missed, creating compliance violations.

Risk Register — Action #5 & #6: Government Correspondence

Status: Open

Requirements:

  1. Document government correspondence process (which agencies, frequency, statutory deadlines)
  2. Designate secondary person with authority and access to respond to government

Current state: Process is ad-hoc; Mat handles all government contact personally.

Delegation Model

Delegation exists but is informal and ad-hoc:

  • Monique has operational authority within spending limits (but limits not formalised)
  • Emily has programming authority (working well; no escalation needed)
  • Shaemus has finance authority (working well; no escalation needed)
  • Mat retains all strategic and government decisions

What’s Missing

  • Formal job descriptions with decision rights and authorities
  • Delegation matrix (what decisions can each leader make, up to what limit?)
  • Government correspondence playbook (which agencies, deadline tracking)
  • Deputy CEO designation with training and shadowing plan
  • Business continuity plan for 1–7 days if Mat unavailable
  • Succession plan for 30–90 days if Mat needs extended leave

Succession Planning Implications

Full CEO replacement is not possible today. The role combines:

  • Strategic vision and positioning (difficult to replace quickly)
  • Government and regulatory compliance (must be trained)
  • Financial decision-making (requires deep knowledge of Xero, corporate structure, shareholder dynamics)
  • Investor and board relations (depends on personal credibility and history)

Realistic approach:

  1. Short-term (Action #5/6): Designate government correspondence deputy (e.g., Shaemus trained to respond to ATO/ASIC letters, Monique for Liquor Licensing)
  2. Medium-term (6–12 months): Cross-train Monique or new hire on financial decision-making and strategy
  3. Long-term (12+ months): Recruit COO or Deputy CEO with 50% operational responsibility

Key Facts

  • Concentration risk: Mat is single point of failure for strategic and compliance decisions
  • Opportunity: Monique and Emily are both capable of expanded responsibility with formalised authority
  • Training need: No one else understands the corporate structure breach or capital raise strategy in detail
  • Government compliance: ATO/ASIC deadlines don’t wait for leadership changes; must be documented and delegated